blending the mix

social media,paul fabretti

A look at the new world of marketing and PR

You could do many worse things with your time than read this today

Anthony’s book “You and Your Web Shadow” if you haven’t read it is quite simply great. Insightful and, for me, is written by someone I KNOW, knows what they are talking about because they have done it - loads of it.

I’ve missed a couple of Anthony’s presentations, but here is the one that accompanies his book. Enjoy.

Read the rest of this entry »

Discovery Is The New Cocaine - Going Beyond Engagement

Greg picked this one up and sent ot through to me the other day. I really like it. Normally, I find that anything with such a dramatic title (and containing lots of scatty images and poorly-cropped screengrabs) is a load of old tosh, but there are some really interesting elements to this presentation.

Enjoy: