Mar 20, 2006
Don’t think you need to learn/implement/adopt online marketing? Think again.
Make sure you read THIS from Brand Republic about how internet advertising spend increased 73% to £1.1bn!
Don’t think you need to understand the technology? Think again.
Print spend is down, radio is down…and that’s not because there is a general shift in advertiser’s preferences - it is because people are not reading and listening as much - and spending more time online.