Cool stuff I was readingJuly 16th toJuly 23rd:

• Engagement tracking « ‘Cross The Breeze - Measuring story telling
• Gnip: We got $h*t to pop - This could make a huge difference to many, many 3rd party web apps.
• How to Develop a Social Media Plan for Your Business in 5 Steps - How to Develop a Social Media Plan for Your Business in 5 Steps
• Fuel duty increase is postponed - kdnalksdnxadklsndxlkala`
• Shop Direct sportswear sales buck market trend - sales reprts from littlewoods