blending the mix

A look at the new world of marketing and PR

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Advertisers - here is a unique opportunity to reach many hundreds of marketing professionals

June 26th, 2006 · 1 Comment

My Sony laptop is on the verge of packing in, after years and years of (ab)use it is at death’s door.
The CD drive does not allow me to burn back-up discs anymore and it is pot luck as to whether or not it will work from one day to the next.
So, I am offering […]

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Tags: Advertising · Blogs · Fun · Google · Internet · Microsoft · RSS · Uncategorized · Windows · Yahoo

Central Park to become Wirless Hub in Summer 2006

May 17th, 2006 · No Comments

The BBC reports that central park will become a [tag]wireless[/tag] hub by this summer, ensuring that FULL and FREE [tag]wi-fi[/tag] access can be had by all.
The city’s Park’s Department says that by July there will be 8 active wireless spots covering almost all the park, with a further rollout accros New York’s other parks later […]

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Tags: Internet

Application-specific WiFi for free

April 20th, 2006 · No Comments

 Application-specific WiFi for free by Niall Kennedy touches on an interesting possibility of the evolution of Wi-Fi.
Rather than invest in unmetered free wi-fi for all, people like Yahoo! are exploring how pratical the restriction of free wi-fi may be to specific application users (like those connecting to say, Yahoo chat or their Yahoo profile).
With growing […]

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Tags: Yahoo

Marketing’s New Black

March 31st, 2006 · No Comments

Micro Persuasion: Marketing’s New Black is an exploratory article into how the gadget now dominates the daily commute instead of newspapers.
Steve argues that the dominant commuter-activity is now SMS, iPod, Blackberry or PDA’s these days rather than reading newspapers and suggests that the gadgets are taking over.
But I have to ask how much of this […]

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Tags: Internet

Google Seeks Patent on WiFi Advertising

March 27th, 2006 · No Comments

Merrell Ligons has a truly interesting post about Google’s posting of a [tag]wi-fi[/tag] advertising patent - which could revolutionise the growth and use of wi-fi worldwide.
I honestly think that [tag]wifi[/tag] growth is being slowed by loborious paid-for sign-up processes which in turn limits the willingness for companies to invest in the technology - therefore limiting […]

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Tags: Google · Internet