Posts Tagged 'pr2.0'

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In 2011, 70% of all social media activity will fail

Dontcha just love a sensationalist headline? But this is the prediction made by Gartner in their 2011 predicitons article. Brian does a fantastic job of nailing why this is – it is down to planning, which goes back precisely to my post earlier in

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In 2011, 70% of all social media activity will fail

Dontcha just love a sensationalist headline? But this is the prediction made by Gartner in their 2011 predicitons article. Brian does a fantastic job of nailing why this is – it is down to planning, which goes back precisely to my post earlier in

/ 3 Comments

Social Media needs a lesson in Analytics

This post is in response to a “call to arms” post from Geoff Livingston, in which he suggests that PR agencies are, largely, responsible for the bubble that is currently social media. That is to some extent, totally true, but

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Social Media needs a lesson in Analytics

This post is in response to a “call to arms” post from Geoff Livingston, in which he suggests that PR agencies are, largely, responsible for the bubble that is currently social media. That is to some extent, totally true, but

/ 6 Comments

Cool stuff i’ve been reading from July 8th to July 15th

Cool stuff I was readingJuly 8th toJuly 15th: Case Study: Dooce’s Nintendo Wii giveaway – The Viral Garden – Mack demonstrates the fantastic ROI of the Wii Fit promotion done through blogs (Dooce) Only Dead Fish: Twitter User Numbers –

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Cool stuff i’ve been reading from July 8th to July 15th

Cool stuff I was readingJuly 8th toJuly 15th: Case Study: Dooce’s Nintendo Wii giveaway – The Viral Garden – Mack demonstrates the fantastic ROI of the Wii Fit promotion done through blogs (Dooce) Only Dead Fish: Twitter User Numbers –

/ One Comment

I’ve made it onto the Slideshare homepage!

Wowsers, I have just been notified that a presentation I made for my part of the Marketing and PR 2.0 seminar last week has been featured on Slideshare’s homepage. Ok, so we are only at 99 views (so far) and

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I’ve made it onto the Slideshare homepage!

Wowsers, I have just been notified that a presentation I made for my part of the Marketing and PR 2.0 seminar last week has been featured on Slideshare’s homepage. Ok, so we are only at 99 views (so far) and

/ No comments

I don’t do Tech – I do PR with a Tech hat on

It’s been a while since I contributed something of significance to the blog (many of you would argue that I have rarely done that, but that’s another story ) – I have been mad busy with client projects, client presentations,

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I don’t do Tech – I do PR with a Tech hat on

It’s been a while since I contributed something of significance to the blog (many of you would argue that I have rarely done that, but that’s another story ) – I have been mad busy with client projects, client presentations,

/ 3 Comments