blending the mix

A look at the new world of marketing and PR

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Entries Tagged as 'social media'

Dipity - a new kind of lifestreaming

October 2nd, 2008 · 4 Comments

I got wind of this tonight and thought it was well worth a look (yes, this is a live, interactive widget of my current online life).
In short, this is FriendFeed with a Plurk style timeline, but there is so much more to it and I am going to have to take a look at this […]

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Tags: dipity · social media

Social Media Marketing - my presentation slides

September 28th, 2008 · 2 Comments

As some of you already know, we are putting on a seminar in London on Tuesday entitled Social Media Marketing - and there are some great speakers attending.
Dave Kinsella (aka @Tech0tic) will be kicking things off with an overview of Social Media, what to do, what not to do, and covering an area of much […]

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Tags: kmp · lg blog · marketing · neville hobson · social media

UK Social Media Case Study Wiki

September 25th, 2008 · 8 Comments

I’d like your help. Well, I actually think you need my help. What the hell, we need each other’s help.
My last big post prompted a previously unseen numbers of comments, all pretty much saying the same thing:
“uk business doesn’t get social media, but what can we do to help it get social media”
The one […]

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Tags: Innovation · ideas · social media · uksocialmediacasestudywiki · wiki

Why is the UK not getting social media?

September 18th, 2008 · 17 Comments

 
Three things got me annoyed yesterday:
1) Not being at Web2expo - i’ll get over that, i’m trying to get to Berlin 2) Preparing for a practical workshop on blogging only to realise that 75% of the time is going to be spent explaining what tags are […]

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Tags: Blogs · Internet · PR · Web 2.0 · blogging · econsultancy · pr 2.0 · social media

You just cannot shoe-horn metrics into Social Media

September 17th, 2008 · 5 Comments

 
David picked up on this gem from Lloyd a few weeks ago and I have been meaning to post about it ever since. It gets to the heart of what I think people like Will are trying to do, but at the same time gives validity to the argument that there is in fact […]

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Tags: Flickr · davidbrain · measurement camp · social media

3 mantras for social media peeps

August 28th, 2008 · 3 Comments

I’ve never really been a big fan of living your life to rules/mantras set by others for two reasons:
1) I have always felt that they came about through a set of circumstances, specific to that individual at that particular time.
2) I am just far too disorganised/naive/skitty to stop and listen to the words, take in […]

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Tags: social media

The Cluetrain Manifesto – a refresher for late adopters. 1 of 10.

August 7th, 2008 · 4 Comments

I see a lot of people talking about getting “it” and by “it”, they are referring to The Cluetrain Manifesto without being so explicit as to mention it by name. I see how fundamentally it has changed many modern marketeer’s perceptions of where their late 2000’s marketing activity now needs to be - or […]

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Tags: PR · cluetrain manifesto · marketing · social media

A survey worth bookmarking

August 5th, 2008 · 1 Comment

I have been looking at buzzbin tonight which is a tool for creating and sharing polls with a website visitor but also which appears in a variety of categories in buzzbin itself (where member/users contribute the questions being asked).
I think this may be a great, quick way of soliciting feedback from visitors so am launching […]

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Tags: Web 2.0 · buzzbin · social media

Is PR really as bad as the cool-cats make out?

July 25th, 2008 · 9 Comments

I’ve been into the whole “PR people just don’t get it” thing ever since we launched PressRoom a few weeks ago.
We spoke to a room full of PR people who looked (on the whole) utterly confused about things like Twitter, blogging and social media.
“My colleague send press releases out as part of his job, […]

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Tags: Blogs · PR · Twitter · Web 2.0 · pr 2.0 · social media

As good a presentation on Social Media as I have seen

July 5th, 2008 · 4 Comments

Marta nails it - looks good AND factual!

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UPDATE 7th July: Todd Albertson sent me an email to tell me about his presentation about Vision Caster (from the book of the same name). From the brief run through of the presentation, Todd looks to be getting at the same point […]

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Tags: martazkargan · social media