PR

Corporate-wide innovation – a fantastic example

I’ve always felt that one of the biggest challenges around social media was not how an agency (or brand) could find something of value to bring to consumer’s (there’s never any shortage of ideas), but rather how the agency or client brand

/ One Comment

Corporate-wide innovation – a fantastic example

I’ve always felt that one of the biggest challenges around social media was not how an agency (or brand) could find something of value to bring to consumer’s (there’s never any shortage of ideas), but rather how the agency or client brand

/ One Comment

CIPR TV Launches – Episode 1

So, me old mucker @Wadds and his partner in crime Philip Sheldrake helped launch another great initiative from the CIPR, with a great guest, Paul Mylrea, BBC’s Head of Press and Media Communications. Did I say “great” enough times there?!

/ One Comment

CIPR TV Launches – Episode 1

So, me old mucker @Wadds and his partner in crime Philip Sheldrake helped launch another great initiative from the CIPR, with a great guest, Paul Mylrea, BBC’s Head of Press and Media Communications. Did I say “great” enough times there?!

/ One Comment

Why is the UK not getting social media?

  Three things got me annoyed yesterday: 1) Not being at Web2expo – i’ll get over that, i’m trying to get to Berlin 2) Preparing for a practical workshop on blogging only to realise that 75% of the time is

/ 17 Comments

Why is the UK not getting social media?

  Three things got me annoyed yesterday: 1) Not being at Web2expo – i’ll get over that, i’m trying to get to Berlin 2) Preparing for a practical workshop on blogging only to realise that 75% of the time is

/ 17 Comments

The Cluetrain Manifesto – a refresher for late adopters. 1 of 10.

I see a lot of people talking about getting “it” and by “it”, they are referring to The Cluetrain Manifesto without being so explicit as to mention it by name. I see how fundamentally it has changed many modern marketeer’s

/ 6 Comments

The Cluetrain Manifesto – a refresher for late adopters. 1 of 10.

I see a lot of people talking about getting “it” and by “it”, they are referring to The Cluetrain Manifesto without being so explicit as to mention it by name. I see how fundamentally it has changed many modern marketeer’s

/ 6 Comments

Is PR really as bad as the cool-cats make out?

I’ve been into the whole “PR people just don’t get it” thing ever since we launched PressRoom a few weeks ago. We spoke to a room full of PR people who looked (on the whole) utterly confused about things like

/ 9 Comments

Is PR really as bad as the cool-cats make out?

I’ve been into the whole “PR people just don’t get it” thing ever since we launched PressRoom a few weeks ago. We spoke to a room full of PR people who looked (on the whole) utterly confused about things like

/ 9 Comments

I’ve made it onto the Slideshare homepage!

Wowsers, I have just been notified that a presentation I made for my part of the Marketing and PR 2.0 seminar last week has been featured on Slideshare’s homepage. Ok, so we are only at 99 views (so far) and

/ No comments

I’ve made it onto the Slideshare homepage!

Wowsers, I have just been notified that a presentation I made for my part of the Marketing and PR 2.0 seminar last week has been featured on Slideshare’s homepage. Ok, so we are only at 99 views (so far) and

/ No comments

Neville Hobson – KMP Marketing 2.0 Seminar

Here is a clip of first 10 minutes of Neville’s presentation, discussing how Social Media is shaping the landscape for public relations: Neville Hobson at KMP’s Marketing 2.0 seminar from paul Fabretti on Vimeo. I have to say, I have

/ One Comment

Neville Hobson – KMP Marketing 2.0 Seminar

Here is a clip of first 10 minutes of Neville’s presentation, discussing how Social Media is shaping the landscape for public relations: Neville Hobson at KMP’s Marketing 2.0 seminar from paul Fabretti on Vimeo. I have to say, I have

/ One Comment

I don’t do Tech – I do PR with a Tech hat on

It’s been a while since I contributed something of significance to the blog (many of you would argue that I have rarely done that, but that’s another story ) – I have been mad busy with client projects, client presentations,

/ 3 Comments

I don’t do Tech – I do PR with a Tech hat on

It’s been a while since I contributed something of significance to the blog (many of you would argue that I have rarely done that, but that’s another story ) – I have been mad busy with client projects, client presentations,

/ 3 Comments

Ackura PressRoom – preview

As some of you know, we have launched a cool new Social Media Press Release tool – and what a lot of interest it is generating. More soon, but for now, check out the video:

/ No comments

Ackura PressRoom – preview

As some of you know, we have launched a cool new Social Media Press Release tool – and what a lot of interest it is generating. More soon, but for now, check out the video:

/ No comments

PR 2.0 – Olde Worlde meets Newe Worlde

Our great leader brought it to my attention today that we are sponsoring the Best PR Agency award at the up-coming How-Do awards on the 24th April. Now, as much as it pains me to think I might once again

/ No comments

PR 2.0 – Olde Worlde meets Newe Worlde

Our great leader brought it to my attention today that we are sponsoring the Best PR Agency award at the up-coming How-Do awards on the 24th April. Now, as much as it pains me to think I might once again

/ No comments