Innovation
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[INNOVATION] What’s a WeJIT?
What’s a WeJIT? Not Gidget, stupid, WeJIT! This is the third in a series of columns about interesting new technologies. Every few years something comes along to fundamentally change how we use the World Wide Web, whether it is online
[INNOVATION] What’s a WeJIT?
What’s a WeJIT? Not Gidget, stupid, WeJIT! This is the third in a series of columns about interesting new technologies. Every few years something comes along to fundamentally change how we use the World Wide Web, whether it is online
Growth needs space and the power of difference
I caught this presentation by Sir John Hegarty from the BBH Labs blog and am blown away by one phrase, taken from a BBH client: 5% growth is easy. You hike the price 2% and a couple of big promotions
Growth needs space and the power of difference
I caught this presentation by Sir John Hegarty from the BBH Labs blog and am blown away by one phrase, taken from a BBH client: 5% growth is easy. You hike the price 2% and a couple of big promotions
An eye on 2012 with Brian Solis
Brian has just posted this video captured by the brilliant team at 99faces (seriously, well worth a look) about where he sees the future of the social web and how it influences our everyday lives.
An eye on 2012 with Brian Solis
Brian has just posted this video captured by the brilliant team at 99faces (seriously, well worth a look) about where he sees the future of the social web and how it influences our everyday lives.
In 2011, 70% of all social media activity will fail
Dontcha just love a sensationalist headline? But this is the prediction made by Gartner in their 2011 predicitons article. Brian does a fantastic job of nailing why this is – it is down to planning, which goes back precisely to my post earlier in
In 2011, 70% of all social media activity will fail
Dontcha just love a sensationalist headline? But this is the prediction made by Gartner in their 2011 predicitons article. Brian does a fantastic job of nailing why this is – it is down to planning, which goes back precisely to my post earlier in
Some things you need to get your head around NOW
You’ll never go far wrong watching and learning from either Steve or David on their own, but combined, when they make recommendations, you need to listen. You need to get your head around the presentation below, 11 Digital Trends to
Some things you need to get your head around NOW
You’ll never go far wrong watching and learning from either Steve or David on their own, but combined, when they make recommendations, you need to listen. You need to get your head around the presentation below, 11 Digital Trends to
A meteorite hits Latvia
An utterly genius idea, mush along the lines of Rampenfest, but even simpler. Tele2 Meteorite from Inspired on Vimeo. The stats are amazing… Story was front-of-news for a month. 93% campaign awareness 99% target audience awareness 10% of respondents would
A meteorite hits Latvia
An utterly genius idea, mush along the lines of Rampenfest, but even simpler. Tele2 Meteorite from Inspired on Vimeo. The stats are amazing… Story was front-of-news for a month. 93% campaign awareness 99% target audience awareness 10% of respondents would
Exploring the world of Visual Thinking
For various reasons, I’ve been trying to clarify my thinking on the structure of social media – where it fits into various client’s demands and how an agency (and in fact client) can gear themselves up for the multi-front challenges
Exploring the world of Visual Thinking
For various reasons, I’ve been trying to clarify my thinking on the structure of social media – where it fits into various client’s demands and how an agency (and in fact client) can gear themselves up for the multi-front challenges
sFund – $250,000,000 of slush fund for innovation
The sFund announcement passed me by this week, but its implications are immense for the way the web is moving. It is effectively a quarter of a billion dollar fund to help entrepreneurs be creative with web technologies and is
sFund – $250,000,000 of slush fund for innovation
The sFund announcement passed me by this week, but its implications are immense for the way the web is moving. It is effectively a quarter of a billion dollar fund to help entrepreneurs be creative with web technologies and is
A fantastic use of Chatroulette
Great initiative to promote a film. Film, cinema marketeers, please be aware that this is a one-off stunt that you should not consider copying. Once is enough.
A fantastic use of Chatroulette
Great initiative to promote a film. Film, cinema marketeers, please be aware that this is a one-off stunt that you should not consider copying. Once is enough.
Microsoft beat Apple to the iPad
Not just because Microsoft are a client, not because Steve, Mark, Marc are really nice guys, but because, in 2006, Microsoft already had planned what Apple have just launched.
Microsoft beat Apple to the iPad
Not just because Microsoft are a client, not because Steve, Mark, Marc are really nice guys, but because, in 2006, Microsoft already had planned what Apple have just launched.