blending the mix

Cool stuff I was readingJuly 8th toJuly 15th:

• Case Study: Dooce’s Nintendo Wii giveaway - The Viral Garden - Mack demonstrates the fantastic ROI of the Wii Fit promotion done through blogs (Dooce)
• Only Dead Fish: Twitter User Numbers - Insight from hitwise into the number of users on Twitter
• Andy Sernovitz’s Damn, I Wish I’d Thought of That!: Give people something to talk about - A great case for word of mouth marketing, just like Innocent Drinks.
• Why the Social Media World NEEDS to Understand SEO - Search Engine Guide Blog - Why the Social Media World NEEDS to Understand SEO - from Mack.
• Pr 2.0 Technology Blogging 2 - My presentation about blogging from the KMP Marketing and PR 2.0 seminars currently enjoying a spot of time on the slideshare home page!