— blending the mix

The complete works of Seth Godin – 1998 to present

Below is a listing of the complete works (both audio and written) of Markerting Guru Seth Godin. For those of us with still so much to learn, Seth’s books and vision serve as a ray of light thaty, ultimately marketing is about common sense!

Most of the titles are still available on amazon and cannot fail to serve as invaluable guides to the new marketing age upon which we are embarking!

Enjoy also, a few words from Seth himself in bold!


  1. Big Moo
  2. Free Prize Inside! Purple Cow
  3. Permission Marketing
  4. Survival is Not Enough
  5. Unleashing the ideavirus
  6. Small Is The New Big
  7. Making Money on the Web
  8. Permission Marketing
  9. Guerrilla Marketing for the Home-Based Business
  10. Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force FOREWORD ONLY
  11. Making Money on the Web


  1. The Big Red Fez: How To Make Any Web Site Better
  2. Survival Is Not Enough: Why Smart Companies Abandon Worry and Embrace Change
  3. The Big Moo : Stop Trying to Be Perfect and Start Being Remarkable
  4. Permission Marketing : Turning Strangers Into Friends And Friends Into Customers
  5. All Marketers Are Liars : The Power of Telling Authentic Stories in a Low-Trust World
  6. The Bootstrapper’s Bible : Volume 1 (PDF) (THERE WAS A BOOK, TOO, NOW OUT OF PRINT)
  7. Free Prize Inside : The Next Big Marketing Idea
  8. Purple Cow: Transform Your Business by Being Remarkable
  9. Unleashing the Ideavirus
  10. Emarketing
  11. Small Is the New Big : and 193 Other Riffs, Rants, and Remarkable Business Ideas
  12. Why CRM Doesn’t Work: How to Win by Letting Customers Manage the Relationship (does your foreword count?!) FOREWORD ONLY
  13. Guerrilla Marketing for the Home-Based Business
  14. Wisdom, Inc. : 26 Business Virtues That Turn Ordinary People into Extraordinary Leaders
  15. Presenting Digital Cash BOY
  16. The Totally-Terrific $10,000 Trivia Challenge. THIS ONE IS FUNNY
  17. Survival Is Not Enough: Shift Happens ACTUALLY, THE SUBTITLE IS ONLY IN THE UK.
  18. Acerca De Como Iniciar Tu Propio Negocio
  19. Million-Dollar Words: More Than 1,000 Words to Make You Sound Like a Million Bucks (with Margery Mandell)
  20. Get What You Deserve: How to Guerrilla Market Yourself
  21. Guerrilla Marketing for Home-Based Business (audio)
  22. The Bootstrapper’s Bible (1998 does that count?)
  23. More Space: Nine Antidotes To Complacency In Business (with Todd Sattersten) JUST WROTE A SMALL PIECE
  24. Acerca De Ventas Y Quieres Saber Mas  
  25. El Marketing del Permiso!)
  26. Best of the Net
  27. Biz Dev 3.0: Changing Business As We Know It ONLY FOREWORD
  28. Sobrevivir no es suficiente
  29. Les Secrets du marketing viral (voila! quelque-chose en Francais aussi!)
  30. Encuentra Tu Trabajo Ideal
  31. Permission marketing. Les Leçons d’Internet en marketing
  32. The Smiley Dictionary: Cool Things to Do With Your Keyboard
  33. Liberando los Ideavirus (Contagie a sus clientes y convierta sus ideas en una epidemia imparable)
  34. Das Guerilla Marketing Handbuch. Werbung und Verkauf von A bis Z.
  35. If You’re Clueless About Retirement Planning and Want to Know More (If You’re Clueless)
  36. Online Auctions for Yahoos Making Money and Having Fun on Yahoo! Auctions
  37. Business Rules of Thumb MY FIRST BOOK EVER, 1984
  38. Todo Marqueteiro é Mentiroso!
  39. Marketing: Idéia Vírus
  40. Vaca Roxa, A
  41. The Bootstrapper’s Bible: How to Start and Build a Business With a Great Idea and (Almost) No Money
  42. The Encyclopedia of Fictional People: The Most Important Characters of the 20th Century VERY PROUD OF THIS ONE

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